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Indexation bloat is when a website has pages within a search engine “index” and can cause issues if not monitored and policed properly. It is an extremely common SEO problem and affects all websites, ranging from small WordPress blogs to big Hybris and Magento ecommerce websites. The more serious cases of indexation [...]
Wed, Apr 26, 2017
Source: Search Engine Watch
Google's Home device was launched in November 2016 in the US, and as recently as April 6 2017 in the UK. As a direct rival to Amazon's Echo in the battle to gain control of the intelligent digital assistant market, Home has made great strides already. Some sources estimate that Google [...]
Tue, Apr 25, 2017
Source: Search Engine Watch
By 2020 it is projected there will be nearly 21 billion internet-connected devices, or “things” in the world. The explosive ubiquity of this mobile-connected technology has led people to depend on these devices more regularly, with 94 percent of smartphone users claiming that they carry their phones with them frequently and [...]
Mon, Apr 24, 2017
Source: Search Engine Watch
We're back with our weekly round-up of the most interesting search marketing news stories from around the web. I hope you all enjoyed last Friday's Easter search trivia quiz, and if you haven't had a chance to test your knowledge yet, be sure to have a go and share your score [...]
Fri, Apr 21, 2017
Source: Search Engine Watch
Through AdWords, Google has given advertisers a lot of control over when their ads are shown, by means of the different match types and using remarketing lists for search ads. Until recently, however, you were unable to target users based on demographic – a function that has been available for a [...]
Thu, Apr 20, 2017
Source: Search Engine Watch